Justin Lake

Corona / SI Swimsuit

Official Beer of SI Swimsuit 

Client: Corona/ Agency: Cramer-Krasselt

The SI Swimsuit Issue has brought in over 1 billion in revenue during it's 50 year run. It's also the top selling magazine in Time Magazine Inc's portfolio. When the assignment came to craft a print ad for the 50th Anniversary Swimsuit Issue, we turned to the magazine itself for inspiration.  

Print Ad